Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Opine on Opportune versus Opportunistic
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Your customers might not be able to reel off the distinction between
opportune and opportunistic, but they’ll likely know it when they see it.
Researc...
Henri Pagot visste vad han pratade om – och varför
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Den 21 april somnade Henri Pagot in efter en längre tids sjukdom. Han var
(bland annat) något så ovanligt som en svensk journalist som både var
ärligt intr...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...