Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Justify Your Targeted Marketing
-
Targeted marketing by a company—for instance, sending advertising to a
preselected segment of the possible audience—can benefit a consumer by
reducing thei...
Björn Larssons insatser är svårslagna
-
Björn Larsson har lämnat oss. En på flera sätt unik person som åstadkommit
mer på fler platser än de flesta inom reklam- och marknadsföringssektorn.
Han va...
The Resting Animal Collection
-
The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...