Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Summon Sisyphus Influence
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After reviewing the large body of past research on how people choose which
charities to contribute to, researchers at University of Leeds, Singapore
Manage...
Platinaakademin decimeras
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Inom loppet av några veckor har tre av Platinaakademiens medlemmar lämnat
oss. Tre av reklambranschens stora. Först Sven-Olof Bodenfors (som fick
Platinaäg...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...