Specsaver recently made a spoof of the Lynx body spray ad - showing that a sympathetic retailer can be re-use ads by another company and still get away with it...
Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Limit Layering in Makeup Marketing
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The financial success of e.l.f. Beauty and The Body Shop—vendors that offer
only vegan cosmetics and skincare products—is evidence of consumer interest
in ...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...