Dig Into Best Digital Display Practices
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Digital signage—electronic screens showing video ads to shoppers in a
retail store—increased likelihood of purchasing the advertised items by an
average of...
Wednesday, September 29, 2010
Wal-Mart goes to Africa
"Wal-Mart Stores Inc. made an aggressive but expensive bid to expand in Africa ahead of its international competitors, offering to buy South African retailer Massmart Holdings Inc. for 32 billion rand ($4.6 billion). Wal-Mart's proposed offer—the company's biggest acquisition in more than a decade—would represent a relatively high premium for Massmart, a 290-store chain operating in 13 African nations." Read more here.o