Being young isn´t what it used to be. What is Gen Y experiences of youth compared to Gen X and the Boomers? BOX1824, a Brazilian research company specializing in behavioral science and consumer trends, produced a short film to showcase the results of several studies it conducted about the ‘Gen Y’ or Millennial generation over the past 5 years.
Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Serve People Just What They Expect
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Surprisingly, if you exceed your customers’ expectations for service
quality, this can decrease customer satisfaction. The University of
South Carolin...
Till minne av Mats Dafnäs
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Ännu en av dem som bidragit till reklam- och kommunikationssektorns
utveckling är borta. För knappt två veckor sedan gick Mats Dafnäs bort till
följd av AL...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...