Tuesday, November 23, 2010

We All Want to Be Young

Being young isn´t what it used to be. What is Gen Y experiences of youth compared to Gen X and the Boomers? BOX1824, a Brazilian research company specializing in behavioral science and consumer trends, produced a short film to showcase the results of several studies it conducted about the ‘Gen Y’ or Millennial generation over the past 5 years. 

We All Want to Be Young from box1824 on Vimeo.o