A recession in the eurozone seems imminent, if not already here. It´s time to look back and see what it use to mean, but at the same time look forward at the possibilities ahead. And, of course keep working with what you have today...
Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Adieu et merci, Sven-Olof
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Sven-Olof Bodenfors har lämnat oss. Art directorn som blev copywriter, som
blev projektledare, som blev byråledare och åstadkom det otänkbara. När han
i bö...
Multichannel Middle-Tier Shoppers Moderately
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Marketers have launched multiple channels shoppers can use to buy items.
Added to brick-and-mortar stores, paper catalogs, and telephone sales have
been we...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...