"By now, we all know that we live in a world in which word-of-mouth rules. The recommendation of a friend or family member outweighs anything a brand may have to say for itself.
As a result, marketers from around the world are racing to measure the degree in which their customers, and the market at large, is likely to recommend them. And, more importantly, what they should do to be more liked in the social media space that is called my kitchen. "
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Top 10 most popular posts – Updated: 19 September 2017 - 1. Philip Kotler’s adventures in marketing (new book) 2. Smart and witty lecture with Dan Ariely about bugs in our moral code 3. Flow is expanding time 4. ...