Jess Cartner-Morley, writer, wrote a letter to her once-favourite retailer Top Shop explaing why she wanted to break up their relationshop and UK Guardian newsletter published it.
This could be seen as a parallell to the "Bring the love back"-campaign that I mentioned in a previous posting.
For a unsatisfied customer breaking up is not hard to do...Read her letter here.o
Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store.
Owner of Magnus Ohlsson Retail Management.
www.morm.se
Anticipate Fresh Starts at Time Period Ends
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People are especially optimistic about investment decisions when those
decisions are made on the last day of the week, month, or year, say
researchers at U...
Henri Pagot visste vad han pratade om – och varför
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Den 21 april somnade Henri Pagot in efter en längre tids sjukdom. Han var
(bland annat) något så ovanligt som en svensk journalist som både var
ärligt intr...
The Resting Animal Collection
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The resting animals are inspired by a series of research interviews we made
with people about their objects in their homes. We found that many
interesting ...