Go Intense with Threatened Shoppers - If your shoppers seem unsure of themselves, up the intensity in what you present them. Bolder claims of purchase benefits, more expressive gestures, larger...
Friday, September 10, 2010
"As e-commerce continues to shape the retail experience, new and exciting opportunities for retailers and customers are emerging. The transactional value of the storefront has a different currency than the value that online shopping offers.
We are witnessing a transformation in business models for retailers, opening up possibilities for more fluid and convergent retail experiences."
Download the paper describing the perspective from Method design agency here.o
Upplagd av Magnus Ohlsson kl. 11:20 AM